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10 Tips a B2B Copywriter Uses to Convert Customers

You already know that selling a product or service to a consumer (business-to-consumer or B2C) involves considering the customer’s needs and goals. However, this approach won’t be enough if you’re selling to another business (business-to-business or B2B). Because it requires a whole new approach, many ventures choose to hire a B2B copywriter to do the

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