In this day and age where there’s an app for just about any practical or recreational use, successfully marketing an app can be a tall order. And to make their brand a cut above the rest, many ventures take the principle of user experience or UX design to heart. But did you know that there’s
Many businesses focus on promoting themselves on platforms like billboards, social media, websites, and email. And while these current channels provide higher visibility, there’s one other platform that you might miss out on. News outlets. Of course, you want good press for your business. And the best way to go about that is through feature
Content management has become such a crucial part of building a brand and growing a business in today’s digital age. And if you’re yet to set up a solid content marketing strategy, it’s definitely time to get on your feet! If you don’t see its importance just yet, just think about this: statistics tell us
It’s about time that you learn the basics of how to improve Google Ranking. Your website still has a huge potential to grow, and it can help you forge your business. Learn these 14 steps to ensure that your website becomes more visible online. 1. Write Quality Content It is a must to prioritize your
It’s easy to think that as a business, you won’t have to deal with writing a news release. However, knowing when and how to use it can help boost not only your credibility as a venture, but your audience reach as well. Here’s everything you need to know about this powerful communication tool. What is
Putting your ideas into writing can be extremely challenging for some. And while others may have a knack for writing, they will eventually run out of ideas. Writer’s block is real, after all. And in content writing, consistency is key to rank your blogs on first pages. That said, here’s the lowdown on how to
It's already proven that one of the most effective marketing strategies is content marketing. A study shows that 92% of marketers see content as a valuable asset that many businesses aren't taking advantage of. Those who prioritize content see 13 times more ROIs as well as three times more leads than paid search advertising. If
Technology is an ever-growing concept and is already a part of our lives. That’s precisely the reason why people are engaged to learn more about the latest technologies. Whether it’s the coolest smartphone, the hippiest cars, or even the best vacuum cleaner, we all want to know more about these. And if you are running
As marketing trends emerge, every aspect of marketing evolves and develops as well. It’s evident in content and SEO writing. It’s also because of Google’s continuous updates to ensure that relevant content remains at the top. As such, some experts also see trends in writing strategies as well. Writers need to adjust to new changes
If you’re a marketer who has probably tried several ways to increase conversions, good on you but have you considered the conventional snail mail? Yes, we’re talking about sales letters! In this article, we’ll teach you some tips on how to write a sales letter that sells. And because we believe that reading a sales
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