Email marketing is still effective, but only if you can make your readers open your message. Unfortunately, this doesn’t happen often. According to Epsilon, around 59% of new subscribers will not open your emails. That’s a huge share of the pie. But if you want to change the statistics for your email marketing, you must
Creating content is important, but without knowing your team’s content marketing goals, your write-ups could be useless. Before you even draft your articles, posts, and captions, it is a must that your team has already established what you want to achieve. That way, you can fine-tune your words and approach to make your content compelling.
When you are writing, most especially for marketing purposes, you must remove useless words that could weaken your writing. Come to think of it. How will you persuade readers to try out your products and services if your copy is weak? Over the years, we’ve seen many write-ups, captions, and even website content that contain
If you are managing a blog page, one of the most challenging tasks is to generate topics to write about. Sure, there are several general subjects left and right. But remember, you have a niche to cater to. So right now, we want to give you tips on where to get ideas for brainstorming. Thankfully,
If you are using email to market or promote your brand, knowing the email copy best practices should be on top of your priority. While it’s true that sending emails could be an effective marketing strategy, it will still boil down on the quality of your message. For some, they give weight to the overall
They say that if you want to be highly visible online, you need to put up your blog. This is ideal from individual influencers to multinational corporations. It’s not surprising that today, there are around 500 million blogs. Sadly, only a small percentage can truly penetrate the market. It’s because most of the time, blog
UX copy is a relatively new term that was given birth alongside websites, apps, and software. And while people think it is synonymous with traditional and regular copywriting, UX copy has a distinct function. This post will enlighten you on what makes it different, why it is important to tech businesses, and how to write
The definition of a sales proposal letter is pretty straightforward. It’s a letter you send to your potential customers detailing your offer and how you can help them with your products or services. Here, you highlight the benefits of dealing with you. However, writing a sales proposal letter isn’t a feat for amateurs. It takes
If you are still wondering if subscribing to content services could help your business, this post will enlighten you. As businesses face tougher online competition by the minute, it’s not surprising that we are bombarded with new content from different websites every day. It’s how companies could get a hold of their market and potentially
A good sales copy can make or break your business. And that is why it is critical that you find a credible writer. Even if you spend thousands of dollars to promote your brand or to place it on billboards, a lousy sales copy will get you nowhere. Now, this post is intended for business
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