Have you ever wondered what all the fuss is about SEO content marketing? Writing content is complicated enough, you have to think about optimization as well. But according to research, marketers are increasing their production of content and will continue to do so in the coming years. It's a marketing strategy that no entrepreneur should
Content can be considered as the backbone of any good SEO copywriting and practice. Without it, you'd find it very difficult to rank using only your brand name. And we hate to be the bearer of bad news, but if your business isn't on the first page of Google, your competitors will get the largest
To have an elevator pitch planned out is to be prepared for any opportunity that might come your way. An elevator speech is a short speech that can be about who you are, what you do or any idea you want to raise to a specific person. It’s called so because of its length. The
Many people consume content online every day. Whether it’s from watching videos or reading blogs, it’s a way for users, customers, viewers, and readers alike to spend time while online. Content marketers take advantage of their leads and consumers’ ways to consume content that they go the extra mile in reaching their target audience. Online content
If you’ve been in the writing niche for a while, you’ve probably read a feature news article or two. While writing runs the gamut of a range of topics, feature writing is no different. So how is feature writing different from blog or content writing? The main ingredient is in how it dwells on the
Not all writers have the privilege of a regular platform to publish their works. Yes, blogs and personal websites can be avenues for putting a piece out there. However, having a story picked up by a well-known publication, book publisher, or production company allows a story to inform more people and cause a more significant
If you’ve been immersing in the digital world, I’m pretty sure you’ve come across blogs that influenced you one way or another. That’s because more and more brands are delving into web writing to gain online exposure. HubSpot claimed that blog writing could increase revenue by 13 times more! Sounds easy? Yes, but not if you’re
If you’ve been trying to learn about marketing your business online, there’s a big chance you’ve come across the term, SEO marketing. SEO basically means search engine optimization, defined by Fremont College as “the practice or process of earning free traffic from the non-paid section of search results on search engines.” To make it simple,
A business’s copy can have an equally powerful impact on buyers. Just like how the top salespeople in a company can seal the deal in minutes, a written pitch can be as persuasive as a verbal pitch. While blog posts lead consumers to purchase a product or service, B2B writing is relatively different. In fact,
In today’s digital world, a business’ website is one of its most significant assets. Through it, a venture lays out its story, strengthens its brand identity, and fosters a community of supporters. Aside from website design and images, website copywriting is one of the most crucial components of a compelling site. Just how important is copywriting,
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