Whether you’ve failed in your current marketing technique or just about to whip one up, you’ve certainly come to the right place. This article will give you an all-encompassing guide to a powerful content marketing strategy. So why content marketing, you ask? Despite 42 percent of marketers saying that content marketing gives them a boost
Many people dread writing cover letters. It’s the idea of selecting your relevant backgrounds, experiences, and skills into one-page. You also have to stand out from among a hundred or even thousands of candidates vying for one position. And those ideas discourage some job seekers to write a cover letter that can help them get
You might think LinkedIn is another run-of-the-mill social media platform just like all the others. I hate to break it to you, but it’s not. LinkedIn sticks out like a sore thumb when it comes to social networking. Why? Because instead of the typical connect-engage-expand social media networking goal, LinkedIn transforms your life’s career goal into
Writing a newsletter creates a connection with your customers through emails. It shows how much you appreciate your customers through promotions and keeps them updated on your brand or start-up. If you’ve just decided if newsletter writing is right for your start-up, it’s good to get the basics on how to write a newsletter. Many start-ups
With over 500 million active users, Instagram has become a powerful tool in improving social media presence. For brands, it’s essential to accompany your superb photos with engaging Instagram captions. On the other hand, good captions for Instagram posts can also benefit personal Instagram accounts. Overall, quality and captivating photos, coupled with compelling captions for Instagram
Marvin H. Swift, a professor, and master of industrial and technical writing, once said, “Clear writing means clear thinking.” Bridging the gap between businesses and customers, business writing is a powerful way to elicit a favorable response for businesses. So what does business writing entail? From the internal emails within departments to the business plans and
Communication is an integral part of a business’s workflow and structure. Meetings, press releases, and newsletters are some of the commonly known communication mediums in a business. Perhaps, nothing beats business emails, which is used in daily work situations. According to Radicati, an employee sends around 40 emails a day. Despite the sending frequency, many
Technical writing remains as one of the best ways to communicate with another individual easier, and it’s used in professional and technical fields. Despite assumptions regarding its tone and manner, technical writing isn’t as difficult to execute unlike before. Masters in their craft offer technical writing tips to ease the process in practicing it. In
Being a writer may not be as romantic as what stereotypical descriptions paint it to be. How we wish we could channel our inner Ernest Hemingway or William Faulkner anytime we want. We'll sit down in front of the typewriter (or computer) with a glass of absinthe or whiskey on the side. Then we let the
Be it a wedding, a birthday party, or a corporate celebration - there will come a time in your life when you’ll have to deliver a message in front of people. For people not fond of public speaking, the thought of addressing a crowd can be a harrowing prospect. But with the right preparation and by
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