10 Mistakes to Revise When Publishing and Writing Blogs

Writing blogs is not an easy feat. It will take hours to finish even a short one. And because of that, you would want more readers to appreciate your posts. That’s aside from your goal of ranking in search engines. By then, all your efforts will be worth it.  

Now, while focusing on the content is a must, there are mistakes that you should avoid when publishing and writing blogs. And that’s what we are going to discuss in this post. We have here ten mistakes to revise before you publish your blog post online. 

1. Clickbait Headlines 

We’ve seen this a lot of times, and while most people think it’s effective to use clickbait headlines, that’s far from the truth. In reality, these headlines could increase your bounce rates. 

As soon as people realize that your content is far more different from your headline, they will immediately jump off your blog post. Essentially, it could affect your rankings both on search engines and even on Facebook. And probably the most important thing you’d lose with clickbait headlines is trust. Instead of misleading headlines, stick with what is accurate, and highlight what your content offers. 

Also, you should spend time writing your headline. Experts suggest that you need to draft at least 25 headlines per content. It might seem a lot, but by doing this technique, you get to exhaust your creative juices and get the right headline that is straight to the point yet interesting.

2. Incorrect Grammar, Spelling, and Punctuation 

Reviewing the grammar is a must in your checklist. It’s how you are going to structure your words so that you can communicate your thoughts clearly. Thus, you must ensure that all the words are spelled correctly. The same applies to punctuations, where you need to check it thoroughly. Here’s a classic example of the importance of proper punctuation. 

“A woman, without her man, is nothing.”

“A woman: without her, man is nothing.” 

Even if you have an editor or that you use, such as Grammarly, make it a habit to cross-check your work manually. Read every line and position yourself as a reader. Then ask yourself, “Am I going to read this?” If not, then you need to revise your blog post. 

3. Jargons 

Jargons are words used in a specific niche or industry. Generally, other people will have a hard time understanding these terms. So if you are writing blogs, remember to always simplify the terms. Consider catering to a broader set of audiences. The case is different if you are writing for a specific market. But as a rule of thumb, make your blog posts readable for most people.  

4. Long Paragraphs and Huge Text Blocks  

Another mistake that you have to avoid when writing blogs are long paragraphs and huge text blocks. Most people are turned off when they see an article with long paragraphs. It leaves the impression that your blog post is hard to understand. 

You can limit the number of your words in a paragraph to 150 – 250. If it gets longer, you might discourage readers to even start reading the content. You may also add headers to make the content easier to read.

5. Plagiarized Content 

Plagiarism is a crime and must never be tolerated. Never copy a blog post and publish it as yours. If you need to use an excerpt, always add quotation marks, proper citations, and include links where necessary. Various tools can help you identify if the content is heavily plagiarized. You may use Ephorus, Quetext, and Scribbr.    

6. Large Images 

Publishing blogs is not just about the written words. Images play a huge role as well. It has to be professionally taken and needs to have high quality. Also, if your image size is too big, it can slow down your blog page. Again, this could affect your bounce rate. 

One technique is resizing your photos using tools like Pixlr or ImageResizer.  

7. Not Including Links 

When writing blogs, you should also include links either from your previous blog posts or from other sources. This could help in building your website traffic or SEO. However, you must be cautious when linking to a different source. Choose authority websites as bad links could also kill your ranking. 

Backlinking is another technical skill that must be handled by a professional. Sometimes, a company would hire an individual just to focus on link building. But as a writer, you should also know the basic principles and concepts including the right anchor texts.

8. Missing Keywords 

When your blog post doesn’t have the right keywords, you have a slimmer chance of ranking in search engines. And so it is critical to use these depending on the length of your article. 

For a 1000-word article, you may use your keywords at least three of four times. Some are even targeting ten but that could already compromise the flow of your post. Make sure that these words will fit naturally and not just an attempt to rank. After all, content will always be the king. 

9. Incorrect URL

There’s no specific length when creating your URL. But what is important is that it has the right set of words so that search engines could identify what the blog post is all about. 

Take, for example, this article about “Top 10 Websites to Hire Content Writers Online”. The URL for this is https://contentfuel.co/content-writers-online/. While it is short, it still has the right keywords perfect for the content.    

10. Weak Call-to-Action 

And lastly, you should never forget your call-to-action when writing blogs. Generally, articles are intended to inform and at the same time, lead your readers to try out your products and services. You can be creative when writing your CTA. Think of words that can spark interest. Your role is to make the person click the link and check out for more details. 

Conclusion 

Writing blogs isn’t just about doing extensive research and squeezing out your creative juices. There are specific skills that you need to build and understand so that your articles will reach more people. This includes identifying keywords, link building, and even writing META descriptions. These things could be overwhelming at first. Thus, if you need content for your website, working with professionals is a good option. Fortunately, there are companies like Content Fuel that allows you to have unlimited articles for a fixed price every month.