You could be an aspiring journalist aiming to publish a ground-breaking investigative report or a freelance writer dreaming of having international magazines pick up your feature story. But before you could even get a shot at having top editors read your piece, it’s essential to learn how to write a pitch for an article. According
Social media has become a lot more than just online platforms that allow users to interact with one another. Nowadays, it’s also often maximized by brands to reach out to their target market and grow their community of supporters. If they want to stand out from among the crowd, they need to use creative social
Most businesses already know by now how important it is to produce relevant content. But alongside being consistent in providing value, did you know that a content audit is also a crucial part of generating leads and increasing sales? If you haven't given it a thought yet, it's time that you learn the basics and
Graphic design is crucial in digital marketing, no doubt about that. But there’s another factor that brings depth to the visuals and makes the material more engaging - ad writing. If you’ve dipped your toes in SEO marketing, you might find ad copywriting a bit more tricky. For one, the latter requires fewer words that
For any business looking to expand customer reach, writing a press release is a great option. Not only will it boost visibility but published on reliable websites can help improve business credibility. If you’re running short on ideas on things that you can write a news release for, here are 20 noteworthy news to consider.
For most users, Facebook is simply a social media platform to voice your thoughts, post selfies, or share funny cat videos. For entrepreneurs, though, Mark Zuckerberg’s venture is more than a virtual socializing tool. Facebook can be used as an invaluable source in growing a brand, maximizing sales, and fostering an engaged community. Entrepreneurs and marketers
Creating a resume is an essential part of a job application. The document should clearly summarize your credentials. At the same time, it should prove that you're qualified for the position you're applying for. A resume isn’t designed to get you a job right then and there. Instead, it’s meant to convince a potential employer
It’s easy to think that as a business, you won’t have to deal with writing a news release. However, knowing when and how to use it can help boost not only your credibility as a venture, but your audience reach as well. Here’s everything you need to know about this powerful communication tool. What is
Let’s face it: writing isn’t exactly the easiest thing to do. And with a gazillion resources on the writing process, it can be challenging to find the right balance between following a tried-and-tested path and doing things your own way. But one thing’s for sure: if you want to develop your own voice and grow
Try to search the top brands within any given niche online. Chances are, your search will lead you to a website with a company blog. In fact, 2020 stats tell us that there are 31.7 million blogs in the US alone. Without a doubt, blogging has become a strong content marketing tool for most ventures.
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