You could be an aspiring journalist aiming to publish a ground-breaking investigative report or a freelance writer dreaming of having international magazines pick up your feature story. But before you could even get a shot at having top editors read your piece, it’s essential to learn how to write a pitch for an article. According
Social media has become a lot more than just online platforms that allow users to interact with one another. Nowadays, it’s also often maximized by brands to reach out to their target market and grow their community of supporters. If they want to stand out from among the crowd, they need to use creative social
Content marketing can make your brand more visible online. Relevant marketing channels such as your website, social media platforms, email newsletters, etc., can help people learn more about your business. But most marketers know that by using expert content strategy tips, brands can achieve so much more. Read more below what content strategies you should
Well-written website content will enable you to capture leads, engage and connect with your target audience, and have some loyal customers and clients. The ever-developing and widespread use of SEO and content marketing provides businesses a chance to stand out from among the crowd. However, businesses and brands must understand that website copywriting can give
Most businesses already know by now how important it is to produce relevant content. But alongside being consistent in providing value, did you know that a content audit is also a crucial part of generating leads and increasing sales? If you haven't given it a thought yet, it's time that you learn the basics and
Blogging is a quick and effective avenue to educate your readers and tell the world of your advocacies. Unfortunately, your blog won’t be the first online. In 2019 alone, over 500 million blogs were vying for attention online. And if you’re a neophyte in blogging, the platform your choose is crucial to make the journey
Many advertisers and eCommerce entrepreneurs neglect product descriptions. And this is the biggest mistake when you run an online business. Product descriptions are the most significant factor that either lets customers buy your product or abandon your site. This makes writing creative product descriptions imperative to generate more sales. Don’t write product descriptions for the
Copywriters strive to craft copy that will hook their target audience. It’s not enough to know the basics of copywriting anymore. After all, your company could have its competitors, and you want to be one step ahead of them all the time. To be a notch higher than your competition, you might need to work
Valentine's is a special day but not for lovers alone. Businesses, big or small, have every reason to celebrate too. It's a perfect day to do some marketing and advertising work. According to statistics, spending on hearts' day this 2021 is expected to be $22 billion. A massive increase from 2009's $14.7 billion, and it
Many people think that a photo or illustration is the only thing that can capture your market when doing print ads. But the copy is as important too. In fact, we have here written advertisement examples that won the market instantaneously. Check these out and get inspiration. 1. Daihatsu The Daihatsu brand isn’t as luxurious
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