Small Businesses

Being a marketer means wearing several hats on the regular. But did you know that being a mind reader should be one of them? Yup, that’s what you’ll be doing if you want to take on efforts in line with user intent. Without a doubt, understanding user intent is a crucial factor in SEO marketing.

When you are writing, most especially for marketing purposes, you must remove useless words that could weaken your writing. Come to think of it. How will you persuade readers to try out your products and services if your copy is weak?  Over the years, we’ve seen many write-ups, captions, and even website content that contain

Publishing a guest blog post has been a common practice for years now. Other people like Matt Cutts says it's dead, and the approach has become spammy. In some cases, that's true, considering that others use guest blogging only as a link building tactic. More often than not, they don't give valuable information. However, we

Marketers and entrepreneurs are amping their content marketing strategies and for a good reason. Recent studies show that content marketing is an effective way to increase a brand’s ROI. And it’s no surprise why 60 percent of B2C marketers have a content strategy in their arsenal. But behind all the success of content writing, there

For employers, it is crucial to understand the differences between content writers from article writers. This is so you can hire the perfect person suitable for your writing requirements. And this is where this post can help you. But before we start, let’s make something clear. Generally, content writing is a broad term for anything

Don’t jump into hiring copywriting freelancers if you haven’t read this article yet. We wouldn’t want you to regret it. While their rates are incredibly affordable, working with them has several risks. We will explain this further in the next section. As always, it is best to understand what you’re about to get into rather

Copywriting isn’t exactly the easiest thing to do. You have to take your client’s brief, process it, throw in a splash of your creative juices, and come up with the perfect words to get the message across. With all the writing they do for clients, most copywriters won’t even dare think of starting a blog. After

You might wonder how businesses would easily publish content such as blogs or social media posts. Some might have the capacity to have an in-house team ready to produce content anytime. Meanwhile, some would opt to outsource or hire a writing helper. This has become a practice done by many businesses and brands. It’s only

For writers, nothing is more intimidating than a blank, white page staring right at you. What do you fill it with? And how do you organize your thoughts so that it makes sense to your readers? Often, writing websites poses a whole new set of challenges. With a world of information right at their fingertips,

Do you want to improve your writing skills? Do you even know where and how to start? What if you don’t have the time to enroll in writing classes? Well, one of the best solutions is to look for writing blogs. From there, you can get tips and techniques on how you can improve your