Marketing

If you look back at your purchases over the past few months, you’ll probably see that most of them are from brands that you already know or engaged with. And with online shopping becoming the most popular form of business these days, content writing marketing has never been more crucial. In fact, studies show that almost

Humans have been writing since time immemorial. It is estimated that writing was invented in 3200 BC. This only proves that writing is enjoyable as well as a necessary activity in our everyday lives. But for professional writers and those thinking of having a career in writing, it is more than taking pleasure in it. Writing

Let’s face it. If you focus your expenses on content marketing, it will be expensive. It can go upwards of $25,000. Of course, it doesn’t have to be THAT expensive, especially when you’re just starting your business or having a limited budget. Fortunately, free (or freemium) content marketing resources are available for marketers. This would

In 2019, digital ad spending in the US had reached $129.34 billion, which accounts for 54.2% of total media ad spending. Neil Patel said that for every $1 you spend on Google Ads, you could earn an average of $2 in revenue. But that is, "if you communicate your offer accurately."  This goes to show

Businesses use it to build their credibility. Influencers employ it to increase their following. Without a doubt, SEO blog writing makes it possible to reach more people and establish a brand. And if you’re looking for ways to use search engine optimization to grow your venture, you’re already a step closer to better online publicity.

Are your blog posts not ranking in search engines? Do you understand copywriting for SEO? How about if we share with you proven and tested techniques to rank your content? First of all, do you know how many blog posts are being published every month in WordPress alone? According to Hosting Tribunal, there are around

When was the last time you Googled something? Chances are, not too long ago. In fact, you might have even landed on this blog after clicking one of the results of a Google search! Such is the power of SEO copywriting services. If it’s something you haven’t explored for your business yet, then it’s high

While email marketing isn't magic, it can definitely turn leads into sales - if used strategically, that is. An email copywriter has an integral part in making leads feel included and part of the brand's community. By nurturing leads, email marketing has the power to nudge prospects to purchase and, hopefully, become long-term clients eventually. 

Copywriter vs Content Writer, which one is better? What’s the difference? Can you be both? These are some of the questions we will answer in this post. It’s time to clarify everything about these two closely-related concepts.    The Birth of Copywriters and Content Writers  For years, people have used these two terms interchangeably. Even

Anyone who browses search engines has probably come across a PDF file that contains more than five pages. These in-depth informational documents are called white papers, or otherwise spelled as whitepapers. But what is a white paper? Can you pinpoint the differences between a white paper and blog posts or ebooks?  Read on as we